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Email Marketing and the Difficulty of Obtaining SLA's from CRM Providers Regarding Deliverabilit

Wyndell J. Wright

Sep 14, 2018
4 min

Email Marketing and the Difficulty of Obtaining SLA's from CRM Providers Regarding Deliverabilit

This blog article was written in response to a recent article I read about CRM’s (with integrated email marketing applications), and the fact that it is hard to obtain definitive service level agreements “(SLA’s”) regarding email deliverability rates from CRM providers. I will start by stating that this article applies primarily to large-scale bulk email campaigns, not email marketing campaigns intended for small-scale distribution (i.e. 2,000 recipients or less). This is be

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Your Company Website As A Private Digital Television Network

Wyndell J. Wright

Apr 29, 2018
5 min

Your Company Website As A Private Digital Television Network

We’ve all been to Wal-Mart or Target, and we’ve seen all the new gadgets ---- particularly the new televisions. They’re “smart” nowadays, which means they can access commercial TV and the internet simultaneously. It’s, obviously, only a matter of time before the smart TV fully supplants the “non-smart” TV’s--- just as color TV’s supplanted the black and whites in the ‘70’s. According to recent studies, there are over 140 million connected televisions in the U.S (see below)

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In Today’s Digital World, If You Don’t Have An Effective Company Website, You’re Losing Money---Stop

Wyndell J. Wright

Jun 5, 2017
3 min

In Today’s Digital World, If You Don’t Have An Effective Company Website, You’re Losing Money---Stop

In today’s digital world, it is absolutely imperative that a company have an effective web presence (consisting of a website and social media platform). Recent studies show that nearly half of all small businesses still do not have a website. In a survey of 350 small businesses (defined as companies with less than 10 employees and $1 million in annual revenue), published by Entrepreneur magazine in February 2016, the top reasons for not creating a company website were cited

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7 Simple, “Fairly Inexpensive” Measures Your Company Can Take to Make Its Web Presence More Effectiv

Wyndell J. Wright

Jun 1, 2017
3 min

7 Simple, “Fairly Inexpensive” Measures Your Company Can Take to Make Its Web Presence More Effectiv

Five or ten years ago, a company need only to have a functioning website to attract business over the internet. That time has long passed! Today, a company must do several things simultaneous to get the most out of its web presence; and by web presence, we mean the company website and all company-owned social media. Moreover, Google, Yahoo, Bing, and other major search engines, have recently revised their their algorithms to consider the length of time a site visitor remains

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